CRM

CRM strategies need customer service and support to be integrated into the CRM user experience. However crowded workstacks and long release cycles mean this is seldom achieved.

Many businesses are wary of extensive application customisation because it creates major problems for upgrades. The result is that users are left ""swivelling"" between applications and it is often felt that the anticipated benefits from application investments have not been achieved. Corizon allows organisations investing in CRM applications to address the challenges of integration and customisation for application users. With our Enterprise Mashup Platform you can achieve "integration without customisation", extending and integrating CRM application desktops to:-

• Change and update desktop processes and layout under the control of the IT, without waiting for lengthy release cycles
• Minimise customisation related upgrade issues, integrations can be re-used across CRM solutions and in self service
• Integrate the desktop before a CRM application is implemented, allowing major desktop pain points to be addressed rapidly
• Easily combine SAAS CRM solutions with in-house operational applications in a secure and cost-effective manner

Within CRM, Corizon has extensive experience delivering mashup applications using Siebel (Oracle), Peoplesoft (Oracle), Vantive (Oracle), Microsoft Dynamics, Sugar CRM, Salesforce.com, Remedy and many more.

To discover more about the trends in CRM read the Datamonitor Research CRM and the Contact Center.